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UCF Digital Marketing Boot Camp

Become a Digital
Marketing Professional
in 18 Weeks

To speak with an admissions advisor
call (407) 454-9823
Featuring
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Learn how to create and execute a successful marketing strategy, including campaign development, user acquisition, digital advertising, content marketing, retention strategy, SEO, optimization, and more*.
computer screen
Gain real-world experience using popular tools and technologies such as Google Ads, Google Analytics, Facebook Ads Manager, and WordPress.*
time
Study part-time, three days a week, while maintaining your work schedule.
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Benefit from a wide range of career services to position you for success as you work to advance in your current career or seek a new opportunity.
*The material covered in this course is subject to change due to market demand.
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What Students Receive

  • Students will explore the digital marketing landscape and develop knowledge of marketing fundamentals like campaign development and user acquisition, while also advancing campaign analysis skills.
  • Students receive a hands-on learning experience, gaining a wide understanding of the different domains within the marketing industry.
  • Students receive career-planning assistance, including: 
    • Resume and social media profile support, career content and practice sessions, behavioral interview training, 1:1 career coaching, soft skills training, and more.
    • Access to a dedicated Profile Coach and Career Director that will work with students throughout the program and prepare them to be Employer Competitive.

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What Graduates Earn

  • Students graduate with a strong professional portfolio demonstrating their working knowledge and the skills needed to perform a variety of jobs in the marketing sector.
  • Students benefit from a Project Demo Day—a quarterly networking event with local professionals to showcase their final projects.
  • Qualified students receive continued one-on-one career coaching with their Career Director post-graduation.
  • Students earn a certificate from UCF Division of Continuing Education, showcasing their accomplishments to future employers.

About University of Central Florida
The University of Central Florida (UCF) is a public research university in Orlando invested in unleashing the potential within every individual; enriching the human experience through inclusion, discovery and innovation; and propelling broad-based prosperity for the many communities we serve. Founded in 1963, UCF and its 13 colleges offer more than 220 degrees from the university’s main campus, downtown campus, hospitality campus, health sciences
campus, online and through multiple UCF Connect locations. UCF has ranked among the nation’s top 20 most innovative universities for five consecutive years by U.S. News & World Report.
This program is offered through the UCF Division of Continuing Education, in collaboration with edX.

About edX
edX, part of 2U Inc., works with respected universities and organizations to deliver innovative, skills-based training to a community of over 45 million learners around the world to support them at every stage of their lives and careers. edX delivers boot camps through an immersive learning experience with expert services and valuable resources. As of 2021, graduates have been hired by 6,700+ companies, including more than 62% of the Fortune 100.

 

About the Boot Camp

This boot camp, offered in partnership with edX, is made available through a unique consortium delivery model to provide skills-based learning to participants across Florida and beyond. Participants will be taught by a university-approved instructor, while learning alongside students from other consortium-participating universities and institutions. Upon meeting the completion requirements, participants will be issued a non-credit Certificate of Completion by UCF Division of Continuing Education.

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Frequently Asked Questions

When does the program start?

  • Class begins Soon
  • Tuesday/Thursday 6:30 – 9:30 p.m.
  • Saturday 9 a.m. – 12:30 p.m.

Can I keep working while studying at UCF Digital Marketing Boot Camp?

  • Yes. The program was designed for working professionals who are seeking to advance their current careers or change paths.

How long does it take to complete the program?

  • The program is part-time. Students can complete it in 18 weeks.

Do you provide career planning support?

  • Yes. We offer all of our students career support and coaching as well as resume support, interview preparation, and experiential learning opportunities.

Do I need to have previous experience in programming or marketing before applying?

  • No programming or marketing experience is required.

What sets your boot camp apart from others I can join in Orlando, Lake Mary or elsewhere?

  • We offer a part-time program that allows working professionals to study digital marketing without leaving their current job.
  • Students benefit from a robust set of professional development services to prepare them for success as they work to advance or change careers.
  • Our curriculum is built based on the most in-demand technologies needed for the ever-evolving marketing industry.

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